Desmasdon’s Boat Works: Customer advisory board provides valuable insights

It’s one thing to win awards like Top 100 and CSI awards from manufacturers, but the only true way to understand how you’re doing with your full customer base is to actively engage them and provide opportunities for them to offer real, tangible solutions to improve the customer experience. A few years ago, Desmasdon’s Boat …
Boating Industry

Moncton Boat Show sets attendance record

The 2017 edition of the Moncton Boat Show set a record for attendance, show organizers said Wednesday. The Moncton Boat Show, which took place March 31 through April 2, was co-located with the New Brunswick Sportsmen’s Show and Dieppe Fly Fishing Forum at the Moncton Coliseum Complex in Moncton, New Brunswick. Just over 10,000 combined visitors …
Boating Industry

Single women are buying more homes. Will that translate to boat sales?

Tomorrow is International Women’s Day, and so in honor of it I thought I would share some interesting data regarding home ownership and women. The National Association of Realtors publishes an annual Profile of Home Buyers and Sellers, and last year it reported that the quickening pace of home sales in the past year included …
Boating Industry

Weekly 5: New England Boat Show attendance down from record 2016

The BI Weekly 5 is a collection of tips, news and data affecting the boating industry this week. Be sure to look for the BI Weekly 5 every week on BoatingIndustry.com. 1. New England Boat Show attendance down from record 2016 A reported 46,461, people attended this year’s New England Boat Show, down 8 percent …
Boating Industry

Progressive Insurance Miami International Boat Show 2017 Innovation Award winners announced

The National Marine Manufacturers Association and Boating Writers International honored winners of the 2017 Progressive Insurance Miami International Boat Show Innovation Awards on Friday, Feb. 17, recognizing new consumer marine products, presented during the innovation breakfast held at Miami Marine Stadium Park & Basin. This year’s program evaluated 63 products across 23 categories. The judges ultimately selected 19 …
Boating Industry